We bring teams closer to their customers
Cord empowers product teams to manage their own testing panel, streamlining the end-to-end research process from scheduling tests to synthesising insights
Customer research can be a pain
It's slow
with testing rounds taking anywhere from weeks to months to coordinate
It's expensive
with a reliance on agencies and third parties to complete
It's transactional
with product teams knowing little to nothing about the people they are testing with
That's why we built Cord
That's why we built Cord
That's why we built Cord
Cord puts product teams back in the driving seat, by giving them the tools to own and run the end-to-end research process
Our Benefits
Discover Cord Benefits
Better insights, faster than ever
Accelerate your research timelines from weeks to days with our Tester CRM and AI powered research tools
Better insights, faster than ever
Accelerate your research timelines from weeks to days with our Tester CRM and AI powered research tools
Better insights, faster than ever
Accelerate your research timelines from weeks to days with our Tester CRM and AI powered research tools
Save money by owning the end-to-end research process
Get rid of expensive intermediaries and in-house customer research so it's on your terms
Save money by owning the end-to-end research process
Get rid of expensive intermediaries and in-house customer research so it's on your terms
Save money by owning the end-to-end research process
Get rid of expensive intermediaries and in-house customer research so it's on your terms
Build side-by-side with your users
Build a direct relationship with a ongoing group of testers to generate deep insights your can trust
Build side-by-side with your users
Build a direct relationship with a ongoing group of testers to generate deep insights your can trust
Build side-by-side with your users
Build a direct relationship with a ongoing group of testers to generate deep insights your can trust
Create your testing panel
Create your testing panel
Create your testing panel
Build and manage a database of engaged testers to run ongoing testing with, form a deep understanding of your target audience, and define clear user segments to focus customer conversations
Build and manage a database of engaged testers to run ongoing testing with, form a deep understanding of your target audience, and define clear user segments to focus customer conversations
Build and manage a database of engaged testers to run ongoing testing with, form a deep understanding of your target audience, and define clear user segments to focus customer conversations
Intelligent research CRM
Intelligent research CRM
Intelligent research CRM
Detailed tester profiles
Detailed tester profiles
Detailed tester profiles
Create testing sub-groups
Create testing sub-groups
Create testing sub-groups
Individual testing history
Individual testing history
Individual testing history
Manage the testing process
Manage the testing process
Manage the testing process
Streamline the research process by automating outreach to testers, scheduling interviews, distributing incentives, and tracking individual engagement
Streamline the research process by automating outreach to testers, scheduling interviews, distributing incentives, and tracking individual engagement
Streamline the research process by automating outreach to testers, scheduling interviews, distributing incentives, and tracking individual engagement
Automated outreach and scheduling
Automated outreach and scheduling
Automated outreach and scheduling
Direct messaging
Direct messaging
Direct messaging
Engagement tracking
Engagement tracking
Engagement tracking
Testing and incentive management
Testing and incentive management
Testing and incentive management
Synthesise customer insights
Synthesise customer insights
Synthesise customer insights
Instantly turn long-form feedback and raw data into into digestible summaries and actionable insights with our AI research co-pilot
Instantly turn long-form feedback and raw data into into digestible summaries and actionable insights with our AI research co-pilot
Instantly turn long-form feedback and raw data into into digestible summaries and actionable insights with our AI research co-pilot
Survey response visualisation
Survey response visualisation
Survey response visualisation
Automated interview transcription and tagging
Automated interview transcription and tagging
Automated interview transcription and tagging
AI generated research summaries
AI generated research summaries
AI generated research summaries
Automated customer segmentation
Automated customer segmentation
Automated customer segmentation
Store and search findings
Store and search findings
Store and search findings
Store all testing data in a single Insights Hub, making it easy to share across your organisation, and explore previous research using natural language to uncover hidden trends and relevant insights
Store all testing data in a single Insights Hub, making it easy to share across your organisation, and explore previous research using natural language to uncover hidden trends and relevant insights
Store all testing data in a single Insights Hub, making it easy to share across your organisation, and explore previous research using natural language to uncover hidden trends and relevant insights
Central Insight hub
Central Insight hub
Central Insight hub
Research summary boards
Research summary boards
Research summary boards
Natural language queries
Natural language queries
Natural language queries
Filter insights by panel segments
Filter insights by panel segments
Filter insights by panel segments
Why Us
We take the heavy-lifting out of customer research
So you can focus on building better products
Why Us
We take the heavy-lifting out of customer research
So you can focus on building better products
Why Us
We take the heavy-lifting out of customer research
So you can focus on building better products
Without Cord 👎
3-6 week testing cycles
£2k average cost for 20 user interviews
Reliance on external agencies
Transactional insights from a revolving door of testers
With Cord 🚀
Always on access to feedback
£800 for a month of tester's time
Full ownership over the research process
Deep understanding from a panel of target users
Without Cord 👎
3-6 week testing cycles
£2k average cost for 20 user interviews
Reliance on external agencies
Transactional insights from a revolving door of testers
With Cord 🚀
Always on access to feedback
£800 for a month of tester's time
Full ownership over the research process
Deep understanding from a panel of target users
Without Cord 👎
3-6 week testing cycles
£2k average cost for 20 user interviews
Reliance on external agencies
Transactional insights from a revolving door of testers
With Cord 🚀
Always on access to feedback
£800 for a month of tester's time
Full ownership over the research process
Deep understanding from a panel of target users
Our Testimonials
User Reviews and Feedback
See how Cord has transformed users' social experiences through their own words.
Our Testimonials
User Reviews and Feedback
See how Cord has transformed users' social experiences through their own words.
Our Testimonials
User Reviews and Feedback
See how Cord has transformed users' social experiences through their own words.
Katie Burwick
Senior Product Manager & Research Lead, Noli
Cord has revolutionized how my team work by seamlessly connecting us with our users. Since using it, we’ve found more time to focus on building exceptional products and no longer get bogged down by all the manual activities associated with customer research
Katie Burwick
Senior Product Manager & Research Lead, Noli
Cord has revolutionized how my team work by seamlessly connecting us with our users. Since using it, we’ve found more time to focus on building exceptional products and no longer get bogged down by all the manual activities associated with customer research
Katie Burwick
Senior Product Manager & Research Lead, Noli
Cord has revolutionized how my team work by seamlessly connecting us with our users. Since using it, we’ve found more time to focus on building exceptional products and no longer get bogged down by all the manual activities associated with customer research